I successfully managed the social media account of a local butcher for four years, during which time I created the creative content that led to a significant increase in the account's followers.
Starting with a logo design, I progressed to creating other marketing materials that helped the butcher shop stand out in the highly competitive and oversaturated local market. The butcher shop had been around for over two decades, and my marketing strategies, including creating cartoon characters of the owner and staff, cooking and styling the products for ads, and conceptualizing innovative marketing techniques, helped to increase the shop's visibility and brand recognition.
Due to my assertive approach, the butcher shop's social media account started with less than 50 followers before reaching a staggering 10,000 followers by the end of my tenure.
